CHEYENNE, WY — The Wyoming Department of Workforce Services and Wyoming Workforce Development Council, in partnership with Kalen Marketing Solutions, has launched a bold new initiative, Forge Your Future, a statewide campaign designed to spotlight the rich and growing career opportunities across Wyoming’s leading industries: construction, manufacturing and trades, healthcare, and tourism and hospitality.With an eye on the future of Wyoming’s workforce, Forge Your Future aims to provide awareness of the occupations that are thriving and in-demand in Wyoming for the unemployed or underemployed job seekers who are looking to transition into these industries. The campaign uses compelling storytelling to showcase real Wyomingites thriving in high-demand roles across the Cowboy State, demonstrating that individuals don’t need to leave home to find meaningful, well-paying work.

The campaign features a growing video library of authentic success stories from across the state. Viewers can meet individuals as they share their career journeys, training paths, and personal insights. Other featured stories span the full range of Wyoming’s most vital industries, offering a clear look into the opportunities that exist locally.

Forge Your Future will continue to roll out new video content and resources through 2026, highlighting educational pathways, employer partnerships, and career development opportunities across the state.

Watch the videos ve learn more about the campaign.

Follow and subscribe for more inspiring career stories and insights into Wyoming’s growing industries.

This program is funded with American Rescue Plan Act dollars appropriated through footnote 2 of Senate Enrolled Act 20, 2022 Budget Session.